I help mission-driven entrepreneurs do more good without doing more work.

I'M READY

To be honest,

I hate sales.

With a dad who fits the criteria for the quintessential salesman (with a multi-million dollar business to prove it!), I spent my formative years raging against the machine, insisting that making money is not the most important thing. Nay, I wanted to focus my energy on making a difference in the world – on helping people. 

And while I stand by that belief, everything changed when I was 19, and my dad sent me to Sales Bootcamp (yes, that is a real thing). Never mind that I was studying psychology and art. 

But something clicked for me that week: Sales is just about connection. And that is something I can get behind. 

Two degrees later, I was working as a therapist, and my hatred of sales finally caught up to me. I realized that if I wanted to do more good, I’d have to give this sales-and-marketing thing a shot. 

Determined to do it differently, I focused on storytelling and connection. Steering clear of anything that felt aggressive or slimy, I found that when you truly put people over profit, the right people find their way to you. And your reach (and impact) grows. Maybe sales isn’t the problem. Maybe it’s just a tool for mission-driven entrepreneurs to scale their impact.

As a therapist-turned-copywriter, I don’t just write generic copy. I bring your magic to the page so people feel like they just met their new favorite person.

LET'S CONNECT
Wright Copy Co. is run by Lindsey Wright and offers strategic marketing and copywriting services for mission-driven entrepreneurs seeking to scale their impact.

You’re not just looking for a copywriter. You’re looking for a partner who gets your mission and understands people.

  • A posture of curiosity is essential for cultivating connection. And isn’t it so much better than thinking you already have all the answers?

  • Connection is the most basic human need we’re all born with. And it’s the foundation for good marketing.

  • You’ve heard “clear is kind,” but it’s also just efficient. It’s how you cut the noise and scale your impact.

just for fun

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just for fun 〰️

What’s on my bookshelf

  • Cover of the book 'Hamnet' by Maggie O'Farrell, featuring a large letter 'H' decorated with gold botanical illustrations on a dark blue background.
  • Book cover of 'The Correspondent' by Virginia Evans, featuring two birds sitting on a wooden fence with handwritten text 'A Novel' near the bird on the right.
  • Book cover titled 'The Comfort of Crows: A Backyard Year' by Margaret Renkl. Features colorful illustrations of birds, flowers, and foliage surrounding a yellow shape with the title and author information.
  • Book cover titled "You're In Good Company" by Ashlee Gadd, featuring a table with food and drinks, including waffles, grapes, a bowl of cereal, and coffee cups.
  • Book cover of 'Bird by Bird' by Anne Lamott, 25th Anniversary Edition, featuring a bird flying with a branch in its beak.
  • Interior view of a rustic kitchen with wooden cabinets, a central island with bar stools, and large windows letting in natural light, with the text 'Interiors of a Storyteller' at the top.
  • Book cover titled 'The Art of Gathering: How We Meet and Why It Matters' by Priya Parker, with colorful watercolor splashes in the background.
  • Book cover for 'People We Meet on Vacation' by Emily Henry, showing a woman in a green swimsuit and sunglasses reclining on a lounge chair, and a man in an orange shirt and shorts lying on a nearby lounge chair, with green tropical leaves in the background.
  • Book cover titled 'The Wedding People' by Alison Espach, featuring an illustration of two hands emerging from blue waves, one holding a beer bottle, with the title text overlaid.
  • A collection of eight colorful book spines with titles of journals by Emma M. Lion, arranged in a gradient from light teal to dark green. Each spine displays the journal's name, volume, and the author's name, with small decorative leaves at the bottom.
Wright Copy Co. is run by Lindsey Wright and offers strategic marketing and copywriting services for mission-driven entrepreneurs seeking to scale their impact. 
Let’s Work Together

If you're ready to hand over the words and get help with strategy, let’s connect. Complete the interest form and we’ll start a conversation from there!